A British firm, Asa Bailey Viral Advertising, is selling a viral marketing film on eBay UK.
If I had the 5,000 plus pounds sterling, I’d buy it. The commercials are super weird and strangely compelling. Look at their star, Victoria Beckham.
Viral marketing, apparently, is a full-fledged TV commercial that is shared for free by zillions all over the Internet. (Now I realize why I need a translator when I talk to my kids.)
A commercial out now shows Ms. Beckham shoplifting baby clothes from a department store and leaves a trail of baby things. As she is filmed leaving the store, she gets instant justice. She’s hit by a bus. Really.
I suppose they didn’t want to glamorize shoplifting?