{"id":91,"date":"2005-08-15T21:27:50","date_gmt":"2005-08-16T05:27:50","guid":{"rendered":"http:\/\/www.myadportfolio.com\/wordpress\/?p=91"},"modified":"2005-08-16T01:29:11","modified_gmt":"2005-08-16T09:29:11","slug":"british-ad-agency-websites-reviewed","status":"publish","type":"post","link":"https:\/\/www.myadportfolio.com\/wordpress\/british-ad-agency-websites-reviewed\/","title":{"rendered":"British Ad Agency Websites Reviewed"},"content":{"rendered":"<p>Several major UK agency sites are reviewed by <a href=\"http:\/\/news.independent.co.uk\/media\/article305905.ece\">The Independent<\/a>.  There&#8217;s a &#8220;geek report,&#8221; &#8220;obligatory  platitude&#8221; and &#8220;excruciating moment&#8221; for each website.  The geek report rates the usability and look of the site, while the other two rate the those lofty lines and flubs that agencies sometimes create  to sell themselves.<\/p>\n<p>Some examples of platitudes: &#8220;Lorem ipsum dolor sit amet&#8230;&#8221;, the <a href=\"http:\/\/www.lipsum.com\/\">page filler<\/a> &#8211;&#8220;Greek&#8221; text &#8212; left up on the Budweiser page by <a href=\"http:\/\/www.cakegroup.com\">Cake Media<\/a>; &#8220;the power of one&#8221; from <a href=\"http:\/\/www.eurorscg.co.uk\">Euro RSCG<\/a>; &#8220;consumer chemistry&#8221;  from <a href=\"http:\/\/www.rkcryr.com\">RKCR\/Y&#038;R <\/a>.<\/p>\n<p>Someone should rate American ad agency sites the same way.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Several major UK agency sites are reviewed by The Independent. There&#8217;s a &#8220;geek report,&#8221; &#8220;obligatory platitude&#8221; and &#8220;excruciating moment&#8221; for each website. The geek report rates the usability and look of the site, while the other two rate the those lofty lines and flubs that agencies sometimes create to sell themselves. Some examples of platitudes: [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[2,3],"tags":[],"_links":{"self":[{"href":"https:\/\/www.myadportfolio.com\/wordpress\/wp-json\/wp\/v2\/posts\/91"}],"collection":[{"href":"https:\/\/www.myadportfolio.com\/wordpress\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.myadportfolio.com\/wordpress\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.myadportfolio.com\/wordpress\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.myadportfolio.com\/wordpress\/wp-json\/wp\/v2\/comments?post=91"}],"version-history":[{"count":0,"href":"https:\/\/www.myadportfolio.com\/wordpress\/wp-json\/wp\/v2\/posts\/91\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.myadportfolio.com\/wordpress\/wp-json\/wp\/v2\/media?parent=91"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.myadportfolio.com\/wordpress\/wp-json\/wp\/v2\/categories?post=91"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.myadportfolio.com\/wordpress\/wp-json\/wp\/v2\/tags?post=91"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}